Thursday, September 30, 2004
From the introduction:
"When it comes to communications, in many ways the library community—public library professionals and staff, school librarians, library researchers, curators of special collections, trustees, systems librarians, and Friends of libraries—has a head start. All you need is at your fingertips. You have the technology and the skills to keep you in instant and
constant touch. Remember, public relations is a versatile tool. What’s more, you’re well-organized and have the good will of everyone who has gained a lifelong love of learning.
Communications and public relations are in essence the art of influence. In fact, non-profit public relations may have started in 1855 when the American Medical Association passed a resolution that it would cooperate with the media.
With the relations we have developed with media—and therefore the public—over time, we have gained the ability to help shape public opinion in our communities through such efforts as National Library Week or Teen Read Week. We have worked steadily using daily outreach and efforts to build relationships with professionals in our community to motivate our customers to use our unique library resources throughout their lives.
This guide is designed to help you determine if your story is newsworthy or noteworthy—and to help you to try to get media visibility for your events and programs without breaking the bank or taking up too much valuable staff time. Building on the ALA’s Library Advocates Handbook, this communications tutorial will take you through public relations basics of outlets and media advisories to navigating through tough TV interviews."
Wednesday, September 29, 2004
JoDI: Journal of Digital Information
A. Coleman, T. Sumner (September 2004)
Editorial: Digital Libraries and User Needs: Negotiating the Future
L. Bartolo, C. Lowe, L. Feng, B. Patten (August 2004)
MatDL: Integrating Digital Libraries into Scientific Practice
A. Bishop, B. Bruce, K. Lunsford, M. Jones, M. Nazarova, D. Linderman, M. Won, P. Heidorn, R. Ramprakash, A. Brock (August 2004)
Supporting Community Inquiry with Digital Resources
K. Foulke, N. Milnor, M. Watterworth, T. Wilsted (September 2004)
The Power of Partnering: The Cooperative Creation of Digital Collections
M. Khoo (September 2004)
The Use of Visual Artifacts in the User-Centred Design of Educational Digital Libraries
F. McMartin (September 2004)
Case study: MERLOT: A Model of User Involvement in Digital Library Design and Implementation
S. Shreeves, C. Kirkham (September 2004)
Experiences of Educators Using a Portal of Aggregated Metadata
Sunday, September 26, 2004
Thursday, September 16, 2004
Friday, September 10, 2004
Thursday, September 9, 2004
Wednesday, September 1, 2004
CAS Science Spotlight
CAS, the world's leader in providing chemical information, is now spotlighting the most cited, most requested, and most intriguing journal articles and patent families.
CAS provides this information as a free service to the scientific community.
Creating an RSS feed of the books you have checked out of the library This one is for my husband!