Thursday, March 9, 2006
Canadian Tire couple is no more.
CTV.ca | CTV News, Shows and Sports - Canadian Television: "Canadian Tire couple gets the hook
By KEITH McARTHUR, Globe and Mail Update
The Canadian Tire couple is no more.
When the retailer unveiled its new spring ad campaign Thursday, the bearded handyman Ted and his wife Gloria were nowhere to be seen.
The famous pitch-couple had been showing off innovative products for the hardware chain for almost a decade. Loved by some and hated by many, the couple had transcended advertising into the realm of pop culture, where they were parodied by the likes of Royal Canadian Air Farce and This Hour has 22 Minutes."