Session C106 — Web Design on a Dime: Quick Web Tips for Small Libraries
4:15 p.m. – 5:00 p.m.
Sarah Houghton-Jan, Web Services Manager, San Mateo County Library
Tell management what users want
Ask users what they want
Want services same online and onsite
E-branch – most public face; open 24/7; cheaper services; many free add-ons
Treat an e-branch as a branch
1. Talk with users – IM – Meebo
Put meebo in catalogue – sidebar navigation
Text to email to text
2. Provide classes and events
ODIOGO – text to audio files
Database and catalogue search tutorials
AVIDAMUX – video software
3. Dynamic lists (recommendations)
book recommendations
movie recommendations
allow comments
4. offer tools and mashups
libraryelf
library lookup
libx toolbar
5. pretty up your catalogue
6. increase database visibility
focus on what
separate periodicals from others
links on homepage
do not use the word dataset
free free free
subject guides, path finders
outreach visits
market market market
7. increase book visibility
downloadable is wanted
get everything into your catalogue
free ebook collections
market to specific audiences
8. exploit the blog as a format
don’t call it a blog
allow comments
9. Make RSS your friend
new books
news
McMaster RSS praised
RSS calendar
feed submitter
10. try a wiki
11. flickr – give a face to your library
moo
photoshow
Qoop
Zazzle
12. Use project management tools
gliffy draws good flowcharts
13. firefox addons
link checker
linkif
widefox
14. don’t pay for images
15. pay attention to accessibility
"terms that users understand"
16. Use design tools to save time
copy design
free layouts
css templates
inknoise
17. User other tools
web monkey
survey monkey
18. hosting – stats
19. image generators
20. keep everything current
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